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Eligibility Requirements:

  • Music Community Member Organizations (MCMO) approved by .MUSIC registry.

  • MCMO must have a minimum of 10 artists or members with a financial relationship directly with the MCMO.

  • Smaller MCMO with less than 10 artists or members are eligible through a larger Sponsoring MCMO in which they have a business relationship

    • Submissions and transactions must flow through their Sponsoring MCMO.

  • Must be willing to legally attest

    • MCMO has an active contractual relationship with the artist or member;

    • MCMO also has an active financial relationship with the artist or member (invoices, on-file credit cards, and/or other financial connections); and

    • MCMO confirms the artist or member is an active person, group, or entity in the music community.

Name Submission Requirements:

  • Domain Name requested must match artist name or profile name (used across DSPs) or business/organization name (or website name), or industry professional name;

  • Domain name registration based on first come, first serve;

  • Famous names will be given to the famous artists, regardless of when their names were submitted (note: famous names will not be held past Community Phase and should a non-famous artist have a valid submission for the same name, they will get it);

  • List provided by each music organizations to be vetted for any contentions;

  • Domains in contention will be based on date of receipt of list by my.music and all non-winners will be appended with a numeric digit (e.g. winner: biss.music, others: bliss1.music, bliss2.music, etc.); and

  • A provided domain name that has not paid their identity verification fee will not be registered, unless their identity verification fee has been paid. Should someone else submit the same domain name (afterwards) but has paid the verification fee, that user will get the domain name.

Music Community Promotional Offer

.MUSIC is giving away 1 Million domain names to support the global MUSIC Community

Promotional Details

  • FREE .MUSIC domain name registration for one year!

  • Exclusively through registered Music Community Member Organizations (MCMO) who agree to distribute promotional .MUSIC domain names to their members and clients for FREE;

  • One-time identity verification fee of $1.99 USD per domain name;

  • Watch video about .MUSIC​, HERE;

  • Promotion is open now and ends when allocation of promotional domain names total 1 Million or when Community Phase ends (May 24, 2024 @16:00 UTC), whichever comes first.

To participate, please review all promotional collateral and submit the MCMO Promotional Agreement

MCMO PROMOTIONAL AGREEMENT

​This MCMO Promotional Agreement (the "Agreement") is entered into as of the submission date of this Agreement (the "Effective Date") by and between my.music Ltd. (the "Company") and participating organization (the "MCMO") as provided, and required, for valid submission of this Agreement, and shall remain in effect till (a) the end of the Community Phase (community phase ends May 25, 2024 @08:00 UTC) or (b) when the total promotional domain names reserved reaches 1 Million (the "Promotional Period"), whichever comes first. This Agreement may be extended at the discretion of my.music Ltd.

WHEREAS, my.music Ltd. will be the company responsible for the launch of the MCMO promotion, registration of domain names, and support during the Promotional Period;

WHEREAS, the MCMO represents the artists and/or members that will be participating in the request for their promotional .MUSIC domain name; and

WHEREAS, the parties agree to promote the registrations of .MUSIC domain names for the purposes of creating value to the music community.

NOW, THEREFORE, in exchange for the consideration set forth herein, the receipt and sufficiency of which is hereby acknowledged, the Parties hereto agree as follows:

1. DEFINITIONS

1.1. "MCMO" shall mean Music Community Member Organization, its members whose primary business or service is to promote the music community and industry.

1.2. "DOMAIN NAME" shall mean the name with a .MUSIC extension (e.g., you.MUSIC).

1.3. "REGISTRANT" shall mean the holder of the DOMAIN  NAME.

1.4. "RESERVED" shall mean the allocation of the requested DOMAIN  NAME and corresponding paid VERIFICATION FEE.

1.5. "REGISTERED" shall mean the processing of the DOMAIN  NAME.

1.6. "ACTIVATED" shall mean the successful completion of identity verification (completed at id.MUSIC) and DOMAIN NAME resolving.

1.7. "VERIFICATION FEE" shall mean the fee that is required for a DOMAIN  NAME to be REGISTERED and ACTIVATED.

2. ​MCMO OBLIGATIONS

2.1. MCMO shall comply with the Eligibility Requirements set forth in section 3.0 herein; and

2.2. MCMO providing Company with list(s) of requested domain names shall comply with the Name Submission Requirements set forth in section 4.0 herein.

3. MCMO ELIGIBILITY REQUIREMENTS

3.1. MCMO must have a minimum of 10 artists, members, creators, or industry professionals (the "Member(s)") with a financial relationship directly with the MCMO;

3.1.1. Smaller MCMO with less than 10 Members are eligible through a larger Sponsoring MCMO in which they have a business relationship; and

3.1.2. Submissions and transactions must flow through their Sponsoring MCMO.

3.2. MCMO shall attest to the following:

3.2.1. MCMO has an active contractual relationship with Member; or

3.2.2. MCMO has an active financial relationship with Member (invoices, on-file credit cards, and/or other financial connections);

3.2.3. MCMO confirms Member is an active person, group, or entity in the global music community with a provable music history (nexus);

3.3. MCMO shall agree to distribute promotional domain names for FREE to Members other than to recoup verification costs and private registration fees (if applicable) as part of the program.

4. NAME SUBMISSION REQUIREMENTS

4.1. MCMO shall submit domain name requests that must match either:

4.1.1. Member’s legal name, alias, stage name, or brand name matching MCMO’s active contract with the Member; or

4.1.2. Legal business/organization name (or website name); and

4.1.3. Shall not be genre, geography, instrument, or well-known generic names.

4.2. MCMO shall submit standard required registrant information

4.2.1. Full legal name of Member or business/organization name;

4.2.2. Current legal address;

4.2.3. Current telephone number; and

4.2.4. Email Address (needs to be unique to Member since it is used for identity verification).

4.3. MCMO shall acknowledge famous names and Registry Reserved names are excluded;

4.4. MCMO shall provide a vetted list free of any contentions;

4.5. MCMO shall acknowledge that domains in contention will be based on receipt date of submitted list and MCMO with later date submission may only request a change of the domain name or cancel (refund of verification fee); and

4.6. MCMO shall acknowledge a submitted domain name that has not paid their identity verification fee will not be deemed get registered and should another MCMO submit the same domain name (afterwards) but has paid the verification fee, the later MCMO's domain name will be considered registered.

5. TERMINATION. Either party may terminate this Agreement.

5.1. Immediately upon written notice if the other ceases to do business, or otherwise terminates its business operations, except as a result of a permitted assignment; or

5.2. Immediately and without notice if the other becomes insolvent or seeks protection under any bankruptcy, receivership, trust deed, creditors arrangement, composition or comparable proceeding, or if any such proceeding is instituted against the other.

 

6. FORCE MAJEURE

 

6.1.  Company shall not be liable for any breaches of its obligations under this Agreement resulting from causes beyond its reasonable control, that could not have been avoided or corrected through the exercise of reasonable diligence, including but not limited to natural catastrophe, terrorist actions, state-sponsored malware or state-sponsored cyber-attacks, fire, flood, explosion, national emergency, insurrection, riot, war, epidemic, pandemic, or other catastrophe (“Force Majeure”).

7. ENTIRE AGREEMENT​

7.1.This Agreement shall constitute the entire agreement between the parties hereto, relating to the subject matter hereof, between the parties to this Agreement.

IN WITNESS WHEREOF, the Parties hereto have executed this Agreement as of the Effective Date.

SIGN

Electronic Signature Acknowledgement: By clicking the [SIGN] button, you have read and agree to the promotional agreement. You are signing the document electronically. You agree that your name that has been entered into the electronic signature field has the same legal validity and effect as your handwritten signature on the document, and that it has the same meaning as your handwritten signature.

Click to view agreement details

PROMO GRAPHICS FOR YOUR USE

Please feel free to use the below promotional graphics in your newsletters, website, or emails you send to your members. Place cursor on over the image and right mouse click on the image and select 'save image as..' to your computer. Don't forget to add a hyperlink to your promotional self-registration link.

.MUSIC is the trusted, safe and secure top-level domain name and verified MusicID for the global music community and industry. The .MUSIC initiative is a global music community-based and industry-led effort to create .MUSIC top-level domain with music-tailored policies and enhanced safeguards to protect intellectual property and the rights of creators globally, giving them full control of their brand identity and their music assets, including directly owning their relationships with fans and customers. The .MUSIC top-level domain provides a music-centric Internet, a thriving, vibrant, and innovative ecosystem that promotes legitimate music creation, access, and distribution, where the global music community securely connects, interacts and transacts.

  • The next step after signing the Promotional Agreement is to determine how Members will get their domain name.

    • First, MCMO chooses who pays for the verification fee;

      • The MCMO will pay; or​

      • Their Members will pay.

    • Second, MCMO decides whether to manage the registration process or have the Member self-register. and

      • If MCMO pays, MCMO provides domain names to reserve along with all Member information; or​

      • MCMO doesn't pay, but wants to make it easy for their Members, MCMO provides domain names to reserve with limited Member information and my.MUSIC will contact Members with what to do to claim, "pay", for their domain name; or

      • MCMO emails Members a special link for Members to self-register.

    • Third, MCMO determines payment option (see next FAQ on 'What payment options are available?').

      • MCMO requests my.MUISC to issue an invoice

        • Pay via credit card; or

        • Pay via wire transfer.

    1. RECOMMENDED. MCMOs provide a list (to my.MUSIC) of domain names to register, and pays for the verification fee associated with each domain name;

      • First come, first served priority in domain name allocation;

      • Each domain name to have relevant Member information; and

      • my.MUSIC will bulk register and pre-qualify nexus.

    2. MCMOs provide a list (to my.MUSIC) of domain names, but has their Member pay for the verification fee; or

      • Each domain name to have relevant Member information;

      • Members pay for the verification fee, themselves;

      • First come, first served priority in domain name allocation for those with paid verification; and

      • my.MUSIC will bulk register (Members who've paid their verification fee) and pre-qualify nexus.​

    3. No list provided to my.MUSIC. Instead, MCMOs email their Members to go and self-register their domain name.​

      • Members must verify nexus in addition to paying the verification fee;

      • Options 1 & 2 have first come, first served priority in domain name allocation; and

      • my.MUSIC will bulk register (Members who've paid their verification fee) AND have passed nexus verification.

    Our recommendation is the first two options to ensure your members can get their domain names.

  • There are four payment options that MCMOs can choose from. These are:

    1. Prepaid (Reserved block)

      • Pay the verification fees for a reserved allotment of promotional domain names upfront;

      • First come, first served assignment is set for submitted promotional domains; and

      • Unused allotment (credit) will be applied to future paid registrations.

    2. Payment Platform

      • ​​Verification fee paid through MCMO's internal checkout process for promotional domain names;

      • Verification fee refundable, if user cannot get the domain they requested and they do not want an alternative domain name; and

      • Invoice paid to my.MUSIC prior to registration for processed promotional domain names.

    3. Invoiced

      • MCMO (or their member organizations)​​ to pay the verification fee for their submitted domain names (list);

      • MCMO to receive secure payment link to pay invoice (credit card) or wire transfer payment to my.MUSIC;

      • Upon payment of the invoice, submitted domains get first come, first served assignment.

    4. Member Paid​​​

      • Member pays verification fee themselves;​​ and

      • Unpaid verification fee will not result in a registration and Member could lose out on their submitted domain name.

  • Information about the Member (Registrant):

    If MCMO is paying for their Members and providing domain name and information for the Members, the following is required:

    • Full Legal Name of the Member or Business/Organization; and

      • Names of proxy individuals, like managers, and entities will NOT BE ACCEPTED since the true registrant identity is required for verification.

      • DOMAIN NAME for the Member (must have a strong connection [nexus] to the Member).

    • The following information is the MCMO information​ (minimizes efforts of gathering additional individual Member information)

      • Email Address: Reachable email address by the legal registrant above;

        • Cannot be a proxy or general email address since a unique email address is required for identity and nexus verification.

      • Address: Can be the physical address of a proxy or entity, but the telephone of the registrant is recommended;

      • Telephone: Can be the telephone of a proxy or entity, but the telephone of the registrant is recommended; and

      • Attesting to having relationship with the Member and connection (nexus) of Member to the domain name.
         

    If MCMO is providing the domain name and information for the Members, but Members pay the verification fee  the following is required:

    • Full Legal Name of the Member or Business/Organization; and

      • Names of proxy individuals, like managers, and entities will NOT BE ACCEPTED since the true registrant identity is required for verification.

      • DOMAIN NAME for the Member (must have a strong connection [nexus] to the Member).

      • Email Address: Reachable email address by the legal registrant above; and

    • MCMO ​attests to having relationship with the Member and connection (nexus) of Member to the domain name.

    OPTIONAL: if the MCMO is managing the Member information,  In addition to the Registrant information, a proxy contact (Administration), may also be provided.

    • Same information requirement as above for Registrant; and

    • A proxy or entity information may be used (i.e., agent, manager, etc.).

    If the MCMO is providing a list, but asking their Members to self-register, the following is required to ensure the Member can securely register for the domain name that you have provided my.MUSIC (and ensures the Member is not requested to verify nexus):

    • REQUIRED: Full Legal Name of the Member or Business/Organization;

      • Names of proxy individuals, like managers, and entities will NOT BE ACCEPTED since the true registrant identity is required for verification.

    • Email Address: Reachable email address by the legal registrant above;

      • Cannot be a proxy or general email address since a unique email address is required for identity and nexus verification.

    • DOMAIN NAME for the Member (must have a strong connection [nexus] to the Member).

    • The benefits  are:

      • Members have higher priority of getting their preferred domain name; and

      • Members get pre-qualified for nexus verification; whereas

    • If you want each member to get their own promotional domain name, then they will

      • Have to go through nexus verification;

      • Pay their own verification fee;

      • Members do not have priority in domain name allocation; and

      • Member submissions may result​ in members loosing out of their primary promotional domain name that they want (can then submit an alternative name).

    • Must be an approved MCMO by the .MUSIC Registry;

    • If the MCMO has 10 or more Members and meet the MCMO Member qualifications, they can work directly with my.MUSIC by signing the agreement; or

    • If the MCMO has less than 10 Members, they must work through the Sponsoring MCMO.

    • Yes. We have two templates you can use for gathering information:

      • A template for ​providing us with all information that we will use to generate an invoice; and

      • A template for providing us with limited information that we will use to reach out to those listed to pay for their verification fee.

    • The two lists can be downloaded HERE;

    • The same site is where you can upload your completed list.

    • Verification fee must be paid;

    • Your requested domain name must have a strong connection (nexus) to your identity as an artist, creator, industry professional, member, or as an organization/company;

      • It should not be a genre, geography,  instrument,  language, or a generic name;​

      • It should not be first name or last name;

      • It should not be a two-letter or three-letter name;

      • It should be easily verifiable by public data; and

      •  It should not be another Member's name.

    • Please note that some domain names protected by intellectual property rights cannot be allocated.

    • Your domain name should be submitted as early as possible to minimize any possible contention as the promotion is first come, first served.

    • Example for Mary Smith domain request names:

      • You cannot get: Janesmith.music, smith.music, mary.music, happy.music, ms.music, mps.music, etc.

      • You can get: marysmith.music, msmith.music, marys.music, marysmithartist.music, etc.

    • MCMOs emails a special promo link (see below) to their Members to use to self-register;

    • Members will be asked to provide information necessary for registration;

    • Members will then be directed to pay for their verification fee;  and

    • If a Member is required to verify nexus, the requested domain name MUST have a strong connection or the nexus verification will fail and the Member will NOT be able to get their domain name registered.

    • You get a lot of great value with your .MUSIC domain name. These values include:

      • Your branded domain name with a domain extension that highlights your profession;

      • Verified ID, called MusicID, A one-time payment ($1.99) versus many verified id services that charge you on a monthly basis (e.g. $8/mo on X, $11.99/mo or $14.99.mo on Instagram or FB);

      • SmartBadge, a digital verified ID that you can use across all your platforms and that links users to your SmartPage. A transferrable "blue check mark" you can take with you wherever you want;

      • SmartPage is your verified content page that you control.

        • Create backlinks to your official website;

        • Will improve your SEO;​

        • A templated, linked, interactive webpage based on your profession (e.g. musician, business/organization, industry professional, songwriter, labels, etc.)​​​ hosted for Free.​​​​​​

      • A control panel, called MusicHUB​, where you can get access to your registered fans, manage your content, access to marketplace services (to be developed) and more.

      • .MUSIC Channels: Genres (rock.music), locations (paris.music), instruments (bass.music), languages (Spanish.music), and other channels all coming in the future to benefit the music community.

    • Your ​MusicID gives you access to services that will be offered across other .MUSIC domains. One MusicID to access many services.​

    • You will be notified by email if there is a contention with and of your domain names that have been submitted; and

    • You will be able to resubmit the domain name(s) in contention with an alternative domain name that still meets the guidelines of having a valid nexus to the domain name.

    • See example:

      • marysmith.music is in contention; therefore

      • alternative name could be marypsmith.music.

    • The price (the "Renewal" price) is set by you, the MCMO.

    • To set your Renewal price, you will need to complete the Master Service Agreement with the price you wish to have your Members pay at renewal.

    • See below to download the MSA - GA.

    • Yes. You can continue to offer your Members .MUSIC domain names after the promotion period ends and when General Availability (GA) starts. To do this, you will need to sign a Master Service Agreement (MSA) where you will set the Retail price you want to offer your members who register with you;

    • You do not need the MSA signed to offer the MCMO Promotion, signing the MCMO Promotional Agreement is all that is needed to get going; BUT

    • You will need the MSA signed before GA in order to offer your Members .MUSIC domain names during GA.

    • See below to download the MSA - GA.

    • Shall be an active member, artist, creator or industry professional ("Member") of:

      • the MCMO itself; 

      • an associated company/organization in which the MCMO is a sponsor; or

      • has an active financial relationship with the MCMO (invoices, on-file credit cards, and/or other financial connections).

    • Regulation: ICANN, the international governing body for domain names, requires every domain registrar to maintain a publicly viewable "WHOIS" database that displays the personal contact information (including home address and phone numbers) for every registered domain;

    • Product/Service: WHOIS privacy ​prevents your personal information from being exposed and instead gets replaced with proxy information; and

    • Cost: A promotional fee of $1.99 for the first year.

  • For any questions related to the MCMO Promotion, please feel free to reach out to partner@my.music.

FAQS

Program Collateral

File Name

Description

Download

MUSIC Splash Marketing

What is .MUSIC and Why get a .MUSIC Domain Name?

.MUSIC Logo - Black

Official .MUSIC Logo (black) for organizations to use for marketing purposes of the Music Organization Community Promotion.

.MUSIC Logo - White

Official .MUSIC Logo (white) for organizations to use for marketing purposes of the Music Organization Community Promotion.

VIdeos

File Name

Description

View

Video: MusicID for the Global Music Community

MusicID is for the Global Music Community. Whether you are a musician, songwriter, organization, or business your MusicID represents your brand, your identity, and your works.

Video: MusicID by .MUSIC - MusicID explained

Your .MUSIC domain represents you, your brand. Verified-ID from .MUSIC — MusicID — brings you a secure and interoperable ID that you own. Get your you.MUSIC.

Video: MusicID + Your Credentials

MusicID. The first open, universal, verified ID for music. Your MusicID credentials include your SmartBadge, a digital business card, and your SmartPage, a branded, verified content site that your SmartBadge links to.

Member Self-Registration

If MCMO is requesting Members to self-register, MCMO must provide a special promotional link to their Members. This link enables tracking of registrations for MCMOs.

To generate the Member Promotional Link, please provide your organization name in the required field. Please copy the link into the email you send out to your Members.

GENERATE PROMO LINK

Promo Link

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